Apple's iphone juggernaut rolls on, contributing 63% of its $234 billion revenue

Apple delivers Yet another Blockbuster Quarter

1)Apple stunned Wall street as it continued to show robust earnings quarter after quarter as it exceeded expectations in Q4, as its net income totaled $11.12 billion, up from $8.47 billion in the year-ago period with profits rising 31%. Not only that Apple also managed to increase

2)It also managed to increase the  iPhone’s average selling price during the quarter to $670, compared with $662 last quarter, at a time when smartphone prices  have seen crashing over the last 6 months.

3)Apple's gross margin was 39% compared to 38% in the year-ago quarter.Gross margin is a closely watched measure of profitability. It sold 48.04 million iPhones in its fiscal fourth quarter. Once again the iPhone was instrumental in Apples success which accounted 63% of revenue in this quarter

4)Fiscal 2015 was Apple’s most successful year ever, with revenue growing 28% to nearly $234 billion.In 2014, during the  quarter Apple sold a record 74.46 million iPhones.

5)The biggest news was that Apple was growing at the expense of Google's android.Apple's CEO announced that 30% of consumers who bought an iPhone replaced a smartphone running Google Inc.'s Android operating system during the quarter. He said this is the highest rate of Android "switchers" that Apple has ever measured. This is the first time " Android has seen" such a switch to iOS OS according to Apple

6)International sales accounted for 62 percent of the quarter’s revenue. Apple said its quarterly profit rose 31%, sparked by strong demand for iPhones in China.Sales to Greater China, which includes Hong Kong and Taiwan, rose 99% to $12.5 billion.

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