Amazon Kindle Fire 7 gets three new colors, 16GB version for $69.99

Amazon is upgrading its most basic Kindle Fire tablet today, if ever so slightly. The 7-inch device now gets three additional color versions you can pick from when buying one. Aside from the existing black model, it's now also being offered in blue, magenta, and tangerine hues.What's more, a new iteration with 16GB of built-in storage has been revealed. The 8GB model will stay on sale for $49.99,