‏إظهار الرسائل ذات التسميات marketing. إظهار كافة الرسائل
‏إظهار الرسائل ذات التسميات marketing. إظهار كافة الرسائل

الثلاثاء، 27 أكتوبر 2015

How UBER is eating its competitors for breakfast lunch and dinner :

This is how  cab aggregator "UBER" is marching ahead in the market

Uber is having yellow, green and yes service cabs and taxis for breakfast lunch and dinner. The chart from WSJ shows how " Uber has begun to disrupt this model
" How under has started disrupting local economy"


"Uber market share around the world"



Uber Now is present across  63 countries across the world, out of which according to a Wall Street Journal post says that “an average 46 percent of all total paid car rides were through Uber” in major markets across the U.S. That’s a steep rise from a mere 15 percent in the first quarter of 2014. Meanwhile, the percentage of rides in taxis, limos and shuttles fell from 85 percent to 53 percent over the same period.


Looking back " the  challenge which local mom and pop cab services "it seems is a grand old throwback to " newspaper vs internet days.. when the newspaper  industry never really accepted the " fact that " new media can supplant them and make them" irrelevant. As web continued to dominate  and penetrate new markets, gaining volume.... Consumers had already moved on from newspapers to news portals, specific niches ( tabloids) or online magazine subscription. And by the time the newspaper industry read the riot act... it was too late . and no little to be done anyways..The market had changed


Uber is now available in 58 countries and 300 cities worldwide, and recent estimates place its value in the region of $50bn. All of which rather leaves its competition with two choices… Adapt, or die.”

الأربعاء، 14 أكتوبر 2015

Tesla Motors list of awards in the auto industry


" auto industry and list of awards for TESLA car mflInspite of almost zero spends on advertising, its product Tesla model X received spectacular coverage across the mainstream mesi , Motors does no advertising at all, it is heavily covered in the press. And, since launching in 2012, the Tesla Model S has accumulated an astounding number of awards and accolades. In fact, THE NUMBER OF awards it has won...is mindbogling

The infographics show the number of  awards shown by  So we decided to highlight our favorites over the past three years in an easy-to-digest in Tesla

fographic.asaw

tesla motors driver less cars with auto pilot and self parking soon in the anvil

These are the top 10 facts on Tesla motors


" the making of tesla motors"

The most fun thing about driving a Tesla Model S might be not driving at all. The electric car company has unveiled a new software update that will allow its TESLA  Model S cars to automatically steer, and maintain safe distance from cars both sideways and in front  including change lanes, and park on their own.

 However  Elon Musk refuses to call it an  autonomous car—it’s not quite there yet, though Musk says his vision is o eventually produce fully driverless cars without steering wheels or pedals. Instead, Tesla is billing the new capabilities as “autopilot” features that will occasionally require hands on the steering wheel

About 60,000 Model S vehicles will get these autopilot features over the coming week. The update will be downloaded and installed automatically in all Model S cars, but only those sold since September 2014 come standard with the necessary equipment for autopilot mode, including an ultrasonic sensor, front-facing camera, forward radar, and GPS navigation with high-precision digital maps.

الأربعاء، 2 سبتمبر 2015

The digital marketing triad of content distribution


 


  • Earned Content Distribution: This is when third-parties share or publish your content through social media, guest posts, media coverage or product reviews.
  • Owned Content Distribution: This includes publishing content to web properties that belong to you, like your blog, email newsletter, or social media profiles.
  • Paid Content Distribution: Sponsored content which  is paid by advertisers to publishers  who are paid for carrying a editorial/creative or a press release 
What you did not about Bain Capital : know these 10 trivia facts  and how  the company is incubating several start up companies



Bain Capital

الأربعاء، 29 يوليو 2015

Job Openings in the top 10 best companies to work for


The best companies to work for : top brands, their employee strengths and number of job openings"


The best companies to work for : top brands, their employee strengths and number of job openings. Know more after the jump





This years ranking of the top 100 best companies to work for  has 16 new comers  including Twitter , Acuity ,Workday, Nationwide and Hilti and one returnee after 18 tears of absence : outdoor retailer  LL Bean . What does it take to create the best company to work for ? Apart from everything else.. The true measure of a company is how well they  treat their lowest paid employees . Also covered are the job openings across these top 100 companies as confirmed  and verified by the HR during the Fortune research survey .

These Job openings  in top 100 best companies to work for are as on  july,2015

1) The number 1 best company to work for is Google
a)Number of employees : 44,862
b) Number of job openings : 2500

2) The number 2 best companies to work for: Boston Consulting group 
a) Number of employees : 2701
b)What makes them great : One of the biggest  allures of working at BCG is  the ability to take social impact leave of  absence from 3 months to 12 months
c)Job Openings: 1000

3)The number 3 best companies to work for is Acuity
aNumber of employees : 1093
a)Number of job openings :150

4) The number 4 best companies to work for is SaaS Institute
a)Number of employees:6647
b)Number of openings: 350

5)The number 5 best companies to work for is  Robert W Baird
a)Number of employees :2822
Number of job openings

6)The number 6  best companies to work  is Edward jones
a)Number of employees: 37,164
b)Number of job openings:4874

7) The number 7 in the best companies to work for is Wegman's Food Market
a)Number of Employees: 43,211
b) Number of job openings:1900

8)The number 8 in best companies to work for  : Salesforce
a) Number of employees :10,146
b) Number of job openings:946

9)The number 9 in the best companies to work for is genetech
a) Number of employees :12,895
b)Job Openings: 993

10)The number 10 best companies to work for is Camden Property Trust
a)Number of employees :1746
b)Number of job openings: 72



السبت، 25 يوليو 2015

everything you wanted to know about china. but dint know whom to ask




" the numbers behind the chinese conundrum"

"how china is arming itself"



Everything  you might have wanted to know about china but was too afraid to ask . This infograpic will answer all your questions about China .

الأربعاء، 22 يوليو 2015

industries spending the highest on google advertising program "adwords"



"industries spending  the highest on google advertising program "adwords"

The above charts shows the industries that spends the highest on google's advertising program.


Google 's 2014  revenue from its advertising  program" adwords"   was  almost $56 billion, which was a 12% growth as compared to 2013 in which search giant raked up  $billion from its adwords and display ads program including local search

The break up of  industry verticals which topped spends on Google ads

  1. Financial products  :$2  billion
  2. Insurance products $2 billion
  3. Online Retail :      $2;8 billion
  4. Travel and Tourism: $2.4billion
  5. jobs and education: $2.2 billion
  6. Home and Gardening products: $2.1billion
  7. Consumer electronics   $2 billion
  8. automotive and Vehicle  :$2 billion
  9. Internet and Telecom: $1.7 billion
  10. Business and Industrial :$1.6 billion 



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